Purpose Motive

This video explains why the standard model for incentives does not work at an Academic institution. Most of the faculty are interested in Autonomy, the desire to be self directed. The traditional rules of management which stresses compliance does not work with the faculty. The other interest of faculty is Engagement and studies show that self directed or the appearance of self direction works best. Finally, Mastery is another motivator for faculty.
All of these points are covered better in this video and I hope you will spend 10 minutes to watch this video. If interested you can read more about this in the book by Dan Ariely titled Upside of Irrationality.